Winning With Purpose-Driven Branding – Michael Stephenson

Winning With Purpose-Driven Branding – Michael Stephenson

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December 16, 2025 by *Connected Leaders Academy

Connected Leaders Academy

In a world where consumers crave authenticity, brands that lead with purpose are the ones that truly stand out. This 25-minute session dives into the power of purpose-driven branding, showing how defining and communicating your “why” can set your business apart, inspire loyalty, and drive sustainable growth.

You’ll learn how to uncover your brand’s core purpose, align it with your messaging, and create genuine connections with clients who value more than just price. Through actionable strategies and real-world examples, discover how purpose can fuel innovation, energize your team, and turn customers into passionate advocates.

Whether you’re a business owner, marketer, or creative professional, this talk will equip you with practical steps to infuse purpose into your brand and win in today’s values-driven marketplace.

Michael is an entrepreneur who loves meeting new people and helping them grow their business using up-to-date market trends. While his primary focus is Brim & Brand, Michael also is part owner of a new start-up coffee company Black By Choice Coffee. Michael has been nominated in 2022 for the top 50 CMO list and sits on several boards that champion promoting uplifting experiences for inner city youths.

He is always interested in talking with people, gathering and sharing ideas and collaborating on community projects.

mike@brimxbrand.com

https://brimxbrand.com/

https://www.facebook.com/brimxbrand

https://www.instagram.com/brimxbrand/

https://www.linkedin.com/company/brimxbrand

 

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https://www.connectedleadersacademy.com/

Sponsors

Resilient Leaders Alliance   https://www.aletheafelton.com/

 

     Imperfect Harmony    https://imperfectharmony.life/

    Schilling Sales and Marketing, Inc.  https://ScottSchilling.com

 

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